Get your business noticed
Social media has always been visually-led and the rise and rise of platforms like Instagram suggests the trend is continuing. It’s well-documented that posts across virtually all social networks perform better if they contain great imagery. There are several sources of good-quality, royalty-free images on the web but where businesses can excel is through bespoke, original images and graphics that draw engagement from their audience.
Graphic design for social media
Great graphics have several benefits to your social presence:
Grabbing the attention of users in a busy social sphere
Increasing engagement metrics
Showcasing products effectively
Adding to your company’s brand and character
Demonstrating knowledge, quality and passion
The type of graphics your brand shares over social media is largely dictated by your audience and the kind of image you want to portray.
Remember, everything your audience sees scrolling your social profiles should tie in seamlessly with your company’s overall ethos and feel. Anything off-brand or off-topic can alienate an individual immediately.
If educating your audience or inspiring them to take action, infographics still perform very well on most social media platforms. Here are examples I have made for clients.
Prices for social media artwork POA
I design all social media formats.